Suzanne Hurrle: Like all recent Samsung LCD TVs, this is capable of producing a really fantastically lovely image once its settings are adjusted, but the settings it comes with from the factory are just terrible. The first thing to do is to turn off, or use the Custom setting to turn way down, the motion-smoothing effects, which otherwise ruin the depth and look of every camera pan or track. Next, adjust the backlight all the way up, and change color, contrast, and brightness to taste. I found I needed to reduce the contrast and brightness significantly below the maximum, while using the black-level controls as well, to get a less artificially "poppy" image than the unit's default settings.
Anonymous (USA): We ordered this TV after asking a lot questions at local stores and reading many, many reviews. We really wanted JUST a TV, no Smart Technology. When we received the TV, it has been shipped in just the regular box. The back of the box had been damaged and the bottom portion of the TV had a big dent. I filled out the exchange information online and within a few hours we received an email from Amazon that they had shipped another TV overnight and sent a call tag for the pick up of the damaged one.


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