HopefullyThoughtful: Can you imagine buying a car because you know its manufacturer uses great, reliable engines, only to find out that they use completely different engines without telling you, all of which are of lower quality? Samsung does this with their TVs, and some of them don't EVER have Samsung panels (e.g., the 37" model will NEVER have a Samsung panel because they don't make 37" panels). Samsung uses 4 different panel types from four different manufacturers - each with a substantially different technology.
Bareyb (Silicon Valley USA): I am going to have to go out on a limb here and say that this is the most delightful TV I have had the privilege of owning. It's only my 2nd flat screen but I can still attest that this one is a keeper. The colors are great, the picture is crisp and you will find it to be an overall very pleasant viewing experience. I have not yet tried all of it's features but I did do some tweaking. There's not an overwhelming amount of options to choose from in the picture menu but it is definitely adequate. I would recommend this tv if you like the "set it and forget it" philosophy. It certainly makes things simpler and you get a great picture with the built in presets. If you do like to tweak then you can find a few things to play with but it is just not extensive. I like the music setting on the audio menu. I prefer the music preset. Let me advise you that this is the tv to beat in terms of audio quality.
Christopher Engel (MA): Let's just start off with what really matters: The only thing wrong with this TV is the unique "LED Motion Sensing" technology. In theory, this allegedly causes the backlight to have a "strobe" effect so as to enhance motion in a way similar to higher refresh rates, and, in theory, help with the problem of HDTV blurring. This is simply misleading marketing, as it does not, in fact, do that at any point, no matter how much I test with it on whatever scene. If it is indeed happening, I don't notice it.



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